VELORA

CAR INTERIOR CONCEPT

Year
2025
Category
Industrial Design
Client
Personal Project Lynk&Co

This car interior concept reduces distractions for the driver. The goal was to create a better alternative to touchscreen-only interfaces for the brand Lynk & Co. Screens are cheap and adaptable, but distracting and tough to use. My concept combines real buttons with touch screens. This is a personal project and has no official ties to Lynk & Co.

Rendering of the infotainment screen of the interior concept photographed through steering wheel

Touchscreens are hard to use

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STEAL YOUR EYES

To use touchscreens you need to look at them. This gets deadly when driving at 100km/h. There's a reason you are not allowed to use your phone.

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NO MUSCLE MEMORY

Muscle memory thrives on shape and texture, Not flat glass. That's why you can type blindly on a keyboard. On a phone we are hopeless without autocorrection.

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LOW PRECISION

Tapping on a screen while driving is like throwing a dart blindfolded. Inaccurate and dangerous. Still, new cars force you to adjust the AC on a touch screen. 

Render of car interior design concept

"New safety ratings punish cars without physical buttons."

In July 2024, I spoke with a senior UX designer at a major car brand. He was frustrated—touchscreens are hard to use, but management loves them. They’re cheap. They’re flexible. Money wins. Still, he said, change is coming. The safety rating EURO-NCAP announced they’ll deduct points if cars don’t have physical buttons for essential functions. After that talk, I saw an opportunity to come up with a fix.

Photograph of a car after a crashtest
Graphic novel illustration of persona living in gothenburg

The driver I had in mind during the process

Design concept sketches of the car interior to test ideas

SCRIBBLES

Rendering of Car interior concept in CAD software Blender
EARLY CONCEPT

"Each button has three functions based on the mode"

The six buttons and the dial in the middle can change functions. Depending on the mode switch on the steering wheel. Kind of like using a shortcut on a computer. If you are in drive mode, the buttons activate, for example, hazard lights and window heating. In music mode, you can switch and pause songs. And in comfort mode you control the AC.

Industrial design rendering of user interface concept for a car interior

"You get the intuition of buttons and the adaptability of touch."

I've made a few prototypes to test if the experience is intuitive. Turns out it was. On the left is a recording of such a prototype. To keep it simple, I used the keyboard keys J, K, and L on my computer to represent the function buttons (right). The mode switch on the left was activated by Q, A, and Z. 

"Cheapest Fix? Use the Screen You Already Have"

I explored different ways to mix physical buttons with screens. The screen needs to show what each button does—otherwise, users forget the mode. Like leaving Caps Lock on while typing your password. In the end, the simplest and cheapest solution was to use the car’s existing infotainment screen.

3D Printed design prototypes for user experience testing
Cardboard prototype of infotainment screen industrial design concept
CAD Model for the car interior design concept
FINAL CAD MODEL 
Mockup of user experience to test ergonomics
ERGONOMICS TEST
Industrial design sketches of steering wheel
STEERING WHEEL SKETCHES
Context sketch of car interor design concept
Form carving sketches of interior design concepts
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AMBIENT LIGHTING
Roles

UX Designer
Industrial Designer
Product Visualizer

Time
2024 - 2025
Team
Christian Gorki
Industry
Automotive

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